People in the world like to talk about the 800 lb. gorilla in the room. That is, “something that is too big to ignore”.

In the wireless world, the new 800 lb. gorilla is the need for optimal mobile network coverage and capacity inside buildings, especially large and densely populated venues such as the Fira Gran Via, home of the 2013 Mobile World Congress. Today, state of the art software is being used to simulate the effect of carefully placed antennas and this is replacing traditional infrastructure in order to ensure anytime, anywhere connectivity for smartphones and tablets.

To learn more about mobile’s 800 lb. gorilla and the software that has been used successfully at the World Cup, Olympics, Super Bowl and hundreds of other venues worldwide, stop by and visit iBwave at booth number6B94 in hall 6 before the 800 lb. gorilla visits you.

For years, wireless COWs (Cell Phone Towers on Wheels) have been a creative solution utilized by large carriers seeking to provide mobile connectivity at large events and venues.

“Years ago, you rolled them up to a big event like Mobile World Congress or a venue like a football game and tried to provide wireless service for up to 70,000 people trying to do a host of things to enhance connectivity and it didn’t always work too well,” says Mario Bouchard of iBwave.

Times are changing and iBwave’s software is eliminating the need for “COWs” by enabling engineers to successfully design, simulate and maintain optimal in-building wireless networks, providing exceptional mobile device coverage and capacity in buildings at high profile events around the world including the last three Super Bowls, the World Cup and most recent Olympics. To learn more, visit iBwave at booth 6B94 in Hall 6 but don’t let the COWS see you; they get upset!

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Mobile’s 800 lb. Gorilla

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