Mobile Innovation, Caipirinhas & Riot Police: All in a Day at Futurecom 2013

The iBwave CALA team was enthusiastic for another Futurecom, after experiencing a highly successful show last year. What was less expected was the security threat level in Rio as our team arrived on the very same day that Brazil was auctioning the exploration rights for the Libra oil field. What more? We were staying at the same hotel as the government officials conducting Libra’s oil exploration auction, implying we had to sneak in through the back door of the hotel to avoid riot squads. Our brave CALA Sales Manager, Espy Hughes-Johnson, still managed to sneak in a photo with the riot squad later in the day though.

Once at the conference, we were not disappointed. With the Brazilian telecom market growing so fast due to the upcoming World Cup and Olympics and with Futurecom attracting over 12,000 people from 48 countries, 340 exhibitors and 333 speakers, there was so much interesting information going around.

  • Brazil is the 5th largest mobile market in the world, with 262 million mobile subscribers
  • Brazil represents 42% of the total Latin American subscribers and 52% of subscribers in South America
  • Mobile density is 133% (there are 133 mobile connections per 100 people)
  • Mobile investment represents $5 billion USD in 2012 alone

The mobile market is dominated by the following operators:

And the buzz around indoor wireless had a big presence too. There was a lot of talk around small cells in the Brazilian market and the challenges surrounding them. First of all, only 20% of the country is fiber ready so the cost of backhaul implementation is creating a challenge for small cell deployments. Municipal authorization for operators to deploy small cells is another hurdle since the administrative process can be very lengthy and create delays on the deployments. But despite the challenges, one speaker stated that the only way to satisfy the indoor bandwidth demand in Brazil is by implementing HetNet solutions.

A final recurring theme throughout presentations and trade show discussions is the fact that many of the World Cup 2014 stadiums are not yet finished, delaying the indoor network design and planning process. This is creating much worry for operators who want to ensure a good wireless experience for the World Cup fans.

All of this buzz meant a busy trade show for everyone, including the iBwave team. Top left: Juan Felipe Gonzalez, iBwave’s VP Global Sales with the Canadian Delegation in Brazil – smiling after a dramatic start to the show! Below left: the Canada Pavilion. To the right: Juan and Milton Malva, our Brazilian Sales Engineer for CALA next to the iBwave banner in the Canada Pavilion.

On Wednesday, we co-hosted a cocktail at the Grauer Solutions booth with CommScopeAniteand Grauer Solutions. The event was a resounding success with 80 attendees, caipirinhas abound and one lucky guest, Ralf Souza from Spectrum Solutions, who went home with an iPad. Thanks to all who attended!

Looking forward to Futurecom 2014!

Highlights from our In-Building Fall Event Tour

Fall is always a busy season for trade shows, conferences and other industry events. We have back to back events in October – the highlights of which will all be posted here.

Our fall event tour kicks off with the Northeast DAS & Small Cell Forum‘s Fall Conference in Washington DC on October 2. We sent our VP Products & Innovation, Benoit Fleury, our Director of Sales for North America, Dan Zych as well as our Manager of Sales Engineering for the Americas, Alex Jovel to man the iBwave table and participate in a panel.

Benoit Fleury spoke on the panel titled ROI Analysis – Does a DAS or Small Cell Network Deployment Pay? The panel also featured thought leaders from AT&TRF Connect and SOLiD and generated some interesting discussion.

Go To Top NEXT STOP: PCIA’s Wireless Infrastructure Show!

Our next stop is PCIA’s Wireless Infrastructure Show in sunny Hollywood, Florida. We sent the same team as at the Northeast DAS & Small Cell event: VP Products & Innovation, Benoit Fleury; Director of Sales for North America, Dan Zych and Manager of Sales Engineering for the Americas, Alex Jovel.

On the trade show side, we received many booth visits from equipment vendors and system integrators and gave some great demos to those interested in seeing how our software works.

On the conference side, the team enjoyed some interesting keynotes, particularly from AT&TSprintBoingo and FirstNet (U.S. public safety network). HetNets dominated many discussions both during the keynotes and panels, as well as on the floor. Small cells, Wi-Fi Hotspot 2.0, LTE/-A, and macro interaction were hot topics among the many attendees.

iBwave had the opportunity to participate on the Making the HetNet work panel, which generated a lot of interest and many questions. The panelists, thought leaders from Crown CastleTE Connectivity, Blackbox, Goodman, and our own Benoit Fleury, touched on key challenges for planning, deployment, monitoring and ROI for HetNets.

Overall, a great event all around!

Stay tuned for news & updates on Futurecom in Rio de Janeiro – coming soon!

In-Building Seminar in Orange County

What better way to end a great fiscal year than to host over 50 in-building professionals in sunny Southern California? And who better to join the Western U.S. team in order to help receive these 50+ guests than iBwave’s two charming co-founders, Mario Bouchard and Dominique Gauthier?

The theme of the seminar was around deploying, managing, operating & upgrading a fast growing volume of in-building projects and also featured a short demo of iBwave products, an interactive discussion and a rapid fire panel.

After presentations, we felt we had to give away a few prizes. Fernando Torrelio from SOLiD Technologies and Brian Song from KMW Communications went home with free seats for the next iBwave Certification session. And we gave away some iBwave hats to the following lucky winners: Yulia Perez from AT&T, Samuel Rivera from H&S Vision Wireless, Dana Dulabone from Advanced Frequency Engineering, Amr AlBanna from Omega Wireless, Richard Brysacz from tk1sc, Chris Glade from Motive Energy, Ken Higbee from SJM Industrial Radio, Steve Sweeney from Cellular Specialties (CSI), David Johnson from Concise and Kimberly Ellis from Verizon Wireless. Congrats all!

And finally… what better way to end an informative day than with cocktails and networking? Thanks to all who joined us and we hope to see you again soon!

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